50 HVAC Industry and Marketing Statistics (Updated and Verified)

We’ve thoroughly researched and compiled a list of the most crucial HVAC stats and facts that you must read to learn the latest market trends. Look no further than this article to equip yourself with the latest industry-related data.

Let’s begin with the list of essential HVAC industry insights:

General HVAC Industry Stats

  1. As of 2023, the global market size for the HVAC industry was valued at $157.71 billion and is projected to grow at a CAGR of 5.5%% from 2023-2030. (Source)
  2. United States, China, Japan, and India are among the leading contributors to the HVAC global market. (Source)
  3. The cooling product segment comprising unitary ACs, split systems, portable ACs, and cooling towers dominated the market with the largest share of 57.8% of the total revenue in 2022. (Source)
  4. America’s air conditioner unit stock was 399 million units as of 2020 and is expected to reach 501 million units by 2040 (Source).
  5. The salary of an HVAC ranges between $34-$45, which averages to $40/hour. (Source)
  6. The average income of an HVAC business owner ranges between  $71,730 and $94,368. (Source)
  7. The demand for HVAC installer jobs is projected to rise by 12.6% in 2028, with Florida, California, Texas, and New York offering the highest number of job openings. (Source)
  8. The residential HVAC segment dominated the market in 2022, with the largest revenue share of 39.9%. (Source)
  9. Commercial HVAC systems demand is expected to increase at a more than 7% growth rate from 2023-2030. (Source)
  10.  Carrier Corporation, Daikin Industries, Ltd., Emerson Electric Co., Hitachi Ltd., Johnson Controls International plc, Lennox International, Inc., and Trane Technologies are key players in the HVAC systems market. (Source)

HVAC Consumer Stats

  1.  According to the U.S. Department of Energy, over 70% of homes in the States have installed ACs. (Source)
  2.  On average, consumers spend more than $10 billion annually on HVAC repair and maintenance services. (Source)
  3.  Americans spend more than $22 billion annually on electricity to cool their homes with air conditioning, as per recent reports from the U.S. DOE. (Source)
  4.  As per the reports, around 2-3 million HVAC systems are replaced in the U.S., signaling favorable growth. (Source)
  5.  More than 50% of the homes in the U.S. are over 50 years old, which calls for increased opportunities in the HVAC market. (Source)

HVAC Energy Efficiency Stats

  1. Installation and maintenance of efficient HVAC systems can cut up to 30% of energy costs. (Source)
  2. Properly sealing and insulating the ducts can reduce up to 20% of heating and cooling costs. (Source)
  3.  Air filters replacement after every few months can reduce the air conditioner’s energy consumption by 5 to 15%. (Source)
  4. Geothermal heat pump technology can reduce up to 44% of energy consumption compared to traditional systems. (Source)

HVAC Local SEO Stats

  1.  62% of users search for HVAC services before scheduling an appointment. (Source)
  2.  75% of HVAC companies increased their credibility and trust with digital marketing tactics. (Source)
  3. 28% of local searches result in a purchase in a span of 24 hours. (Source)
  4.  76% of people visit a local business within five miles of their location after searching for a local business. (Source)
  5. While conducting a “near me” search, 93% of mobile users are likely to click on the first set of results. (Source)
  6.  84% of visitors don’t have a company in mind before searching for HVAC services. (Source)
  7.  98% of people read online reviews before getting involved with a local business. (Source)
  8.  57% of consumers are likelier to trust a business if it has four or more stars on local reviews (Source)

HVAC SEO Stats

  1.  95% of search traffic goes to Google’s first page. (Source)
  2.  53.3% of the overall website traffic comes from organic search. (Source)
  3.  60% of HVAC contractors say that SEO, blog content, etc. is their top source for high-quality leads. (Source)
  4.  65% of HVAC business owners have previously worked with at least one SEO services provider. (Source)
  5.  80% of Google’s search algorithm uses off-page factors. (Source)
  6. 75% of users visit only the first page of search results. (Source)

HVAC Link Building Stats

  1. 66.31% of HVAC businesses have no backlinks. (Source)
  2.  99% of the top-ranking HVAC websites have at least one external link. (Source)
  3. 41% of HVAC companies consider link-building the most challenging SEO tactic. (Source)
  4.  90% of marketers use quality content as their link-building strategy. (Source)

HVAC Content Marketing Stats

  1. Content marketing generates three times more leads than the traditional marketing practices. (Source)
  2. Content with images is 94% likelier to get more views than text-only content. (Source)
  3. Short articles/posts and videos are the top two content types that HVAC marketers used in the past year. (Source)
  4. Since the past year, the demand for infographics has grown by 800%. (Source)

HVAC Social Media Marketing Stats

  1. 44% of HVAC businesses say they use social media to generate brand awareness. (Source)
  2. 79% of internet users in the United States have a social media profile. (Source)
  3. Approximately 4.9 billion people use social media globally. (Source)
  4. 74% of the population uses social media while making purchase decisions. (Source)
  5. Facebook outpaces other social media platforms by being the most visited social media site in U.S. (Source)

HVAC Email Marketing Stats

  1. The number of email users around the world is estimated to grow to 48 billion by 2024. (Source)
  2. 87% of HVAC companies use email marketing to advertise their content. (Source)
  3. For every $1 spent on email marketing, the average ROI is $36. (Source)
  4. Adding images and videos to the email marketing template can lead to a 300% increase in click rates. (Source)

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